The Bridging of Business Gaps

Billy McFarland, an entrepreneurial genius currently working on ways to innovate methods of discounted prices within the business and consumer world, has developed a new product that everyone can enjoy. The product is a metal card, that acts in the same way as a credit card, and is used to pay for services rendered on site.

The program, called Magnises, is not only a way for customers to save a lot of money but can also be seen as a social network, allowing individuals who are members of the program to share information with one another and therefore bridge companies.

The card is linked to a bank account that the member owns personally, and whenever a charge is placed onto the card the discount is automatically deducted from the overall price.

Most discounted services are common business meeting designations, such as bars, restaurants in other areas where business deals are usually made.

Business is a heavy focal point of Magnises, and it should be important to note that Billy McFarland has probably generated this social network with that in mind.

Discounted rates on meeting locations mean that businesses can save a lot of potential money, making it easier for them to set up more regular business meetings.

No longer do corporations have to worry about the high price of a single meeting when the same amount of money can be used on two or three meetings instead.

This will not only help business growth, but it will also potentially boost the economy, with consumers spending more money and businesses making more connections in order to produce more products.

In his quest to create the perfect consumer market, Billy has in essence created a productive way for companies to grow exponentially. His work should not be ignored and anyone who is involved in business or trade should definitely take a look at the Megnises program as a way to not only boost sales but to also build rapport with clients and potential business partners

Controlling Your Digital Shadow

Even if you choose to operate a brick and mortar business, you still need to control your online reputation. This reputation, called your digital shadow, will follow you wherever you go. For the most part, it is made up of what other people say about you on the internet. There are steps that you need to take so that your best reputation shines through online.

 The first thing that you need to do according to, is to monitor. Friends tell friends what they think about businesses. This word of mouth advertising can help build your business into a huge success. It can also completely ruin you. The first step, however, is that you need to know what people are saying. Therefore, use a monitoring tool and look at the results frequently.

 Respond to people who are talking about your business. If the reviews are nice, then thank them for doing business with you. If the reviews are negative, according to Dealerscape, it is even more important to respond. When possible, take steps to correct the situation. If the customer wants to argue, be sure to take it off the internet quickly. Give the customer a phone number or email where they can reach you. Everyone knows that you cannot make everyone happy all of the time. They will respect you for taking the time to respond.

 Think about the last time that you had a negative experience in a business. If you are like most people, then you took to Facebook and other places to complain. You told many of your friends and may even have discussed it around the watercooler at work. Now, think about the last time you had a great experience at a business. Chances are that you did not tell as many people. Therefore, business owners need to find ways to make it easy for customers to tell others that your business did a great job.

 Your company has a digital footprint. Take steps to control that shadow by monitoring and responding to customers appropriately.







Thor Halvorssen, A Brave Human Rights Defender

Everyone has something he or she strongly believes in, even small school children believe in something. The only difference is that some people would fight for what they believe in, while others just do not have the courage. The courage to fight for a course you strongly believe in could differentiate you from others, who are not brave enough.

One of the areas that mostly require the services of such brave hearts are the human rights movements. One man who stands out in this fight is Thor Halvorssen.

Thor Halvorssen has proven that he is ready to face any consequences that may come as a result of his fight for human rights. Government agencies and organizations fear his name, and nobody wants to cross the line with him.

Tyrants have labeled him as a troublemaker, a title that he has gladly accepted, provided that he fights against exploitation of the voiceless, and the marginalized people. In an article published on the weekly standard, Halvorssen is reported to have lost his relatives, who believed in the same course, but has not been swayed to give up the fight.

The article states that he has been beaten to a near-death situation, but this has only made him stronger. He has been arrested and detained for fighting for the rights of his fellow humans. He is quoted as saying that he loves people, especially those who stood bravely against tyrants, and corrupt entities.

About Thor Halvorssen

He was born in Venezuela. His mother’s name is Hilda Mendoza, who was related to the first two heads of state of Venezuela. His father also served as an ambassador, under the regime of Carlos Andres Perez.

His father was arrested when he joined the university in 1993. His mother was shot and wounded in 2004. These experiences made Halvorssen question the misuse of power and resources by those in authority against innocent citizens.

According to Cruchbase and IMDB, Thor Halvorssen has made it his priority to fight against threats to democracy, slavery, human trafficking, and dictatorship regimes. He has also lectured on the subject of human rights in various universities and institutions.

He worked for the foundation for individual rights in education, before stepping down in 2004 to form human rights foundation. He formed the Oslo freedom forum and has participated as a patron in children’s peace movement, since 2009.

Read more: Thor Halvorssen | LinkedIn